Alabama Investors Including Saban, Acquire Perdido Beach Resort

OBA Staff • December 4, 2025

Terry and Nick Saban join the investor group who purchased the resort

Perdido Beach Resort

Orange Beach, Ala. — (OBA) — According to Hotel Business, an Alabama-based investor group has purchased Perdido Beach Resort in Orange Beach. The new owners say the popular Gulf Coast property will remain under local leadership. They also say they are committed to its long-term future. The resort has served families from across the Southeast for decades.


The buyer group includes Perdido Hotel Partners, an affiliate of Aurora Hospitality Partners, which includes Terry and Nick Saban, Joe Agresti and a small group of investors. The resort is located in Orange Beach and has been a well-known destination for nearly forty years.


Perdido Beach Resort features 344 guestrooms, giving it room to host both vacationers and group events. The property includes indoor and outdoor pools, a fitness center and 44,000 square feet of meeting space. Those facilities allow the resort to serve family travelers, business meetings and special events.


Aurora Hospitality Partners will manage the resort under the new ownership. Company leaders said they plan to maintain the property’s legacy while also refining the guest experience. They described their goal as improving the stay for visitors without changing what makes the resort special to longtime guests.


“We could not be more honored to steward a place that means so much to so many families across our state,” said Blair Plott, cofounder of Aurora Hospitality Partners. Plott said the new owners see the resort as an important part of Alabama’s coast and its tourism economy.


“It means a great deal to us that Perdido Beach Resort will move forward under the leadership of Alabamians who believe in the future of this community,” Plott said. He added that the group wants the resort to continue welcoming guests who have visited for years, as well as new visitors.


“Our focus is to build on its legacy and elevate the guest experience in a way that reflects the very best of Alabama,” Plott said. The buyers did not release specific plans for changes but stressed their emphasis on service and quality.


The investor group pointed to the resort’s long history of serving families from across the Southeast. They said keeping ownership in Alabama helps ensure decisions stay tied to the local community. The sale positions Perdido Beach Resort to continue as a major Orange Beach destination under its new Alabama led team.


Share this article w/ Friends...

Zeke's Landing Marina in Orange Beach Alabama
By OBA Staff July 18, 2026
Orange Beach, Ala. — (OBA) — The Fourth Annual Charter Boat Billfish Tournament is returning to Orange Beach in August. The event brings together licensed charter boats for three days of competition, fellowship, and fishing. The tournament celebrates the tradition, skill, and camaraderie of the area's professional cha
Marty McRae, Baldwin County Public Schools Superintendent
By OBA Staff July 18, 2026
Baldwin County, Ala. — (OBA) — The Baldwin County Board of Education has selected Marty McRae as the next superintendent of Baldwin County Public Schools. McRae has served as interim superintendent and will transition to the permanent role effective immediately. He brings 36 years of experience in public education, al
During research trips, Dr. Charlie Martin and team have collected quite a few snook, including these
By OBA Staff, from David Rainer’s Outdoor Alabama Article July 18, 2026
Orange Beach, Ala. — (OBA) — A fish with the word "common" in its name has been anything but common in Alabama's coastal waters — until now. Anglers along the Alabama Gulf Coast are increasingly catching common snook, a species once found mainly in South Florida. The fish's growing presence has caught the attention of
Orange Beach Theatre Camp
By OBA Staff July 17, 2026
Orange Beach, Ala. — (OBA) — A new theatre camp has debuted in Orange Beach this summer, bringing together 70 young performers and technicians from across Baldwin County. Orange Beach City Schools and the City of Orange Beach partnered to create Coastal Spotlight Theatre Camp, an immersive two-week program. The camp i
Waterfront Park in Orange Beach
By OBA Staff July 17, 2026
Orange Beach, Ala. — (OBA) — The Baldwin County Health Department has issued a swimming advisory for waters at the Orange Beach Waterfront Park. The advisory covers Wolf Bay, which runs along the park. Bacteria levels in the water have risen above the level health officials consider safe. The health department urges r
Officer Brennan Giles with K9 Gator
By OBA Staff July 17, 2026
Orange Beach, Ala. — (OBA) — The Orange Beach Police Department has a new four-legged officer on the job. K9 Gator, a German Shorthaired Pointer, has officially joined the department's K9 Unit. He is partnered with Officer Brennan Giles and is trained as a single-purpose narcotics detection dog. Gator is also trained
Gulf Shores Marine Police
By OBA Staff July 16, 2026
Gulf Shores, Ala. — (OBA) — The Gulf Shores Police Department is now accepting applications for its 2026 Citizens Police Academy. The free program offers community members a behind-the-scenes look at how the department operates. Sessions will be held at the new Justice Center, a modern facility designed for hands-on l
Romar Beach Surf Rescue Tower
By OBA Staff July 16, 2026
Orange Beach, Ala. — (OBA) — Orange Beach Surf Rescue has a new enclosed lifeguard tower at the Gulf State Park Romar Beach Access. The structure, known as Tower 5, was built with support from the mayor and City Council. It gives lifeguards a much better field of view of the surrounding shoreline. The new tower also p
Shop Local Businesses
By OBA Staff July 16, 2026
Orange Beach, Ala. — (OBA) — From a butcher shop with more than half a century of expertise to a coastal gift store with roots stretching back to 2000, the Alabama Gulf Coast continues to attract a diverse mix of locally driven businesses. Orange Beach and Gulf Shores are home to a growing number of independent eateri
Baldwin County Missing Person
By OBA Staff July 15, 2026
Lillian, Ala. — (OBA) — The Baldwin County Sheriff's Office is asking the public for help finding a woman who has been missing for three years. Taylor Elizabeth Gipson, 32, was last known to be living in Lillian, Alabama. Investigators believe she may have traveled to the Pensacola, Florida, area after her disappearan
Show More