New North-South Route Planned Between Foley And Gulf Shores

Guy Busby • February 3, 2026

City, county, and Gulf Shores work together on a new route linking Highway 98 to County Road 8 to improve local traffic options.

New North-South Route Planned Between Foley And Gulf Shores

Foley, Ala. — (OBA) — Foley leaders are moving forward with a plan to build a new north-south road connecting Foley and Gulf Shores, providing drivers with an alternative to avoid heavy traffic on Highway 59 and the Beach Express. City officials say the route will follow the James Road corridor and is being designed to minimize impacts on nearby homes, wetlands, and trees. The project is a collaborative effort between the city of Foley, Baldwin County, and the city of Gulf Shores. Local leaders believe the new road will enhance connectivity across the area and offer residents more travel options to and from the beach.


The Foley City Council has approved a U.S. Army Corps of Engineers wetland delineation proposal, which is necessary to continue developing plans to extend James Road south from Brinks Willis Road to Gulf Shores. The extension will start at Brinks Willis Road, cross Keller Road, and connect to a new road planned near the Rocky Road Loop in Gulf Shores. This project is part of a long-term regional effort to improve traffic flow in southern Baldwin County.


James Road Extension

Foley Mayor Ralph Hellmich said the city is working closely with Baldwin County and Gulf Shores on the route to ensure it fits as smoothly as possible into the surrounding area. “Gulf Shores did a mile. The county's doing a mile, we're doing a mile roughly,” Hellmich said. “We're working very closely with the county and Gulf Shores to align it the best we can, to impact as little as possible on either wetlands or people's properties.”


Hellmich said the route is also being adjusted to protect trees and other natural features along the way. “We moved it over one time to save a row of oak trees,” he said. “So we're doing everything we can to make it the least intrusive that we can.”


Once completed, the new road is expected to provide a continuous route from Highway 98 in Foley to Gateway Road (County Road 8) near Gulf Shores. “When this is done, this will create connectivity all the way from Highway 98 down to the Gateway Road, County Road 8,” Hellmich said.


City officials are also evaluating how the James Road corridor could eventually connect to roads north of Foley. Hellmich said the long-range plan includes opening North Pecan so drivers can reach Gateway and then continue to the Baldwin Beach Express via connected local roads. “Ultimately, when we're able to open up North Pecan, then you'll be able to get on to Gateway and go all the way to the Baldwin Beach Express,” he said.


Hellmich stressed that the new corridor will not be an expressway or a high-speed route, but it will still provide drivers with another option. “Now it's not going to be an expressway. It's not even going to be a high-speed road,” he said. “It'd be a lot of stop signs and red lights, but it is another connectivity effort that we're doing with the county and with local people to give our people an alternative and a way to stay off 59 and the Beach Express.”


The James Road extension is part of the Baldwin County Commission’s “30-Cubed” program, which allocates 30 million dollars for joint projects with cities and towns in the county by 2030. Municipalities participating in the program are expected to match the county’s contribution for their projects, effectively doubling the total investment in local roadwork and other improvements.


Share this article w/ Friends...

Health Advisory for Some Area Fish
By OBA Staff June 19, 2026
Orange Beach, Ala. — (OBA) — The Alabama Department of Public Health has issued its updated guide to eating fish. The state regularly monitors chemical buildup in local waterways to keep the public safe. This new guide helps anglers determine which fish are safe to eat. Recreational activities such as swimming and boa
Strawberry Moon Paddle on Wolf Bay
By OBA Staff June 19, 2026
Orange Beach, Ala. — (OBA) — The City of Orange Beach is hosting a full-moon paddle on Wolf Bay once again. The public is invited to enjoy an evening of paddling and relaxation under the night sky. The Wind and Water Learning Center is organizing the event. Attendees can bring their own boats or rent gear at the Learn
Gag Grouper - Photo from Gulf Council
By OBA Staff June 19, 2026
Orange Beach, Ala. — (OBA) — NOAA Fisheries is imposing new limits on the Gulf’s Other Shallow-Water Grouper complex and establishing a fixed recreational closure for part of the year. The rule affects scamp, yellowmouth grouper, black grouper, and yellowfin grouper. Officials say it is intended to slow harvest and pr
Baldwin County Sheriff's Office Update
By OBA Staff June 18, 2026
Fort Morgan, Ala. — (OBA) — A father died after a water rescue in Fort Morgan, where he tried to save his son in the Gulf. Emergency crews swiftly responded to reports of swimmers in distress and worked diligently to bring both individuals back to shore. Once they reached land, life-saving efforts commenced immediatel
Boardwalk on Twin Bridges Trail
By OBA Staff June 18, 2026
Orange Beach, Ala. — (OBA) — As Orange Beach grows, it is leaning into ecotourism, focusing on protecting the Hugh S. Branyon Backcountry Trail and surrounding habitats. The effort integrates conservation, education, and visitor access in a way that fits the area’s changing needs.
National Weather Service office in Mobile issued a Flood Watch that runs through 7 PM Friday.
By OBA Staff June 18, 2026
Orange Beach, Ala. — (OBA) — Baldwin County officials are sounding the alarm as dangerous weather moves into the region. The remnants of Tropical Storm Arthur are expected to bring heavy rain, flooding, and rough seas. The Baldwin County Emergency Management Agency urges residents and visitors to take this threat seri
Deepsea Fishing on Annie Girl Charters
By OBA Staff June 18, 2026
Orange Beach, Ala. — (OBA) — Orange Beach sits on some of the Gulf Coast's best fishing waters, and this week offers a fitting reason to take advantage of them. National Go Fishing Day comes around once a year, encouraging people to drop a line in the nearest body of water. The day champions fishing as a relaxing, acc
Wyland Photo - Orange County Register
By OBA Staff June 17, 2026
Gulf Shores, Ala. — (OBA) — World-renowned marine artist Wyland is set to visit Gulf Shores this week to unveil a new large-scale public art installation at Surf Style, at the corner of Highway 59 and Beach Boulevard. The visit comes just weeks after national headlines reported the destruction of one of his iconic Wha
Hurricane Preparedness Expo in Gulf Shores
By OBA Staff June 17, 2026
Gulf Shores, Ala. — (OBA) — The City of Gulf Shores is preparing to host its annual Hurricane Preparedness Expo to help residents prepare for storm season. The event will bring together local agencies, vendors, and city departments. The program is designed to provide helpful information about hurricane preparedness in
Foley Planning Commission Meeting on Wednesday
By John Mullen June 17, 2026
Foley, Ala. – (OBA) – It’s a big piece of property. At one of the busiest intersections in South Baldwin County. And it’ll be a big topic of conversation at the next meeting of the Foley Planning Commission as developers move forward with plans for the parcel, which include four requests.
Show More