Margaritaville Resort Coming To The Wharf

OBA Staff • August 2, 2024

The resort will be built on the newly acquired land north of the Wharf

Margaritaville Resort at the Wharf in Orange Beach

Orange Beach, Ala. – (OBA) – Recently, a new Margaritaville was planned for the Legendary Marina complex. This week the Wharf in Orange Beach announced they will be hosting the resort property. In a press release, the Wharf's management stated the plan for construction and completion date.


The Margaritaville state of mind is coming to Orange Beach with the debut of Margaritaville Resort Orange Beach. Sitting on over 70 acres along the shores of the Intracoastal Waterway, this resort destination will mix Margaritaville’s laid-back island lifestyle with the vibrant entertainment, shopping, and dining offered at The Wharf.


Once open, the property will feature diverse dining options, endless entertainment, a resort pool, and much more. With single family resort cottages, luxury waterfront condominiums, and hotel-style resort units, there will be something for everyone.


Located at the heart of the resort is the Waterfront District which will include multiple food and beverage destinations, activities for guests of all ages, resort retail, group meeting space, and transient boat parking. Guests will be able to board the ferry to head to The Wharf to enjoy a concert at the amphitheater, shop, eat, ride the Ferris Wheel, or take in the nightly laser light show along Main Street. A short three-minute walk from the Waterfront District is the sprawling six-acre amenity oasis deck with pool, waterslide complex, activity area, and poolside entertainment.


Margaritaville Resort Orange Beach is set to break ground this fall with construction of the Waterfront District beginning summer of 2025 and the first phase of the resort opening 2027. The full resort is set to be complete by spring of 2029.



About Margaritaville

Margaritaville, a state of mind since 1977, is a global lifestyle brand inspired by Jimmy Buffett, whose songs evoke a passion for tropical escape and relaxation.


Margaritaville features over 40 lodging locations and over 20 additional projects in the pipeline positioned across various full-service and boutique hotel and resort brands, branded real estate, premium RV destinations, and gaming properties, all complemented by an extensive suite of food and beverage concepts, including Margaritaville Restaurant, award-winning JWB Prime Steak and Seafood, 5 o'Clock Somewhere Bar & Grill, and LandShark Bar & Grill. Hotel brands include Margaritaville Hotels & Resorts, Compass by Margaritaville, Margaritaville Beach House, Margaritaville St. Somewhere, and the all-inclusive product, Margaritaville Island Reserve. Further elevating experiences, Margaritaville's branded real estate includes Latitude Margaritaville, "55 and better" active adult brand; Margaritaville Cottages, Villas and Residences; One Particular Harbour by Margaritaville; and Margaritaville Vacation Club.


The newest brand additions to Margaritaville's properties include the rapidly growing Camp Margaritaville and Margaritaville at Sea, which recently debuted a second ship, Margaritaville at Sea Islander. Additionally, consumers can escape every day through a collection of lifestyle products including apparel, footwear, frozen concoction makers, home décor, a SiriusXM radio station, a podcast, and more.


More than 20 million travelers and consumers every year change their latitude and attitude with Margaritaville. For more information, visit www.margaritaville.com.

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